Greetings post-conference. We enjoyed our time with you
in Orlando and wanted to follow up.
To those who attended our session Changes in Families'
Ability and Willingness to Pay for College - How Should This Affect a College's
Strategy?, our thanks for your enthusiasm and participation. It is clear to us
that enrollment challenges – external market pressures and internal revenue
results – have become the focus of many institutions’ financial outlook.
Two slides in particular – the relative change in sticker
price from what today’s parents paid, and the “affluent push-back” showing
families’ unwillingness to pay full price – were powerful and will get shared
with colleagues.
From the conversations Tuesday afternoon and in emails
we've already received, these issues must be part of the discussion in the
higher education finance community.
For those who didn't attend the session, here is a link to our presentation,
which was the jumping off point for our lively discussions.
Our goals were to provide data and insights to support
your work when you return home, whatever your role. We also continue to seek
input from others who share our commitment to realistic, sustainable solutions
for higher education.
As Dan said, drawing on his 25 years as a college VP, we
appreciate the challenges of balancing reality with high ambition. We all want
to be institutional advocates grounded in reality.
The rewards may not come quickly but without
our commitment, loyalty, and tenacity they won't come at all.
We look forward to continuing the conversation and
welcome your participation: please keep in touch!
Regards,
Dan Lundquist
Senior Counsel The Stockade Consulting Group danlundquist@gmail.com |
Matt Scotty
President National Education mscotty@nationaled.net |
